Detalles

Frutto

Frutto conecta la mejor fruta de exportación de Argentina con el consumidor local. Desarrollamos el sistema de identidad completo — desde el logo y la paleta de colores hasta la dirección fotográfica, el tono de voz y el packaging — comunicando calidad premium sin perder la calidez y la cercanía que la marca necesita para llegar a su público.

Services

Brand Identity

Visual Design

Brand strategy

Year

2026

Client

Frutto.ar

Frutto
Modern home office setup with a monitor, ergonomic chair, keyboard, and indoor plants near a window with blinds.
White outline of a classic smiley face followed by the text “Smiley Co” in white serif type on a vivid orange background.
Orange outline of a smiley face with the text “Smiley Co” in orange serif type on a clean white background.
Rectangular packaging box with a pale yellow-to-orange gradient, featuring a large half-smiley face and “Smiley Co” branding, set on a split orange and yellow background.
Modern home office setup with a monitor, ergonomic chair, keyboard, and indoor plants near a window with blinds.
Modern home office setup with a monitor, ergonomic chair, keyboard, and indoor plants near a window with blinds.
Three slim, upright orange packaging boxes side by side, each showing a partial black smiley face and “Smiley Co” text on the top, with a matching orange background.
Shiny metallic silver foil pouch lying flat, printed with a large black outline of a smiley face, all set against a bright orange backdrop.